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Spring School 2023

Spring School 2023 - Science Communication

Talking about Zoonoses – how to communicate science

During the COVID-19 pandemic it became obvious how valuable science communication is. But how to communicate properly and how to get started? Are social media suitable for science communication? What added value can science communication provide for zoonoses researchers as well as for the community? And how to deal with controversial topics? These questions, among others, will be addressed in lectures and interactive elements at the Spring School 2023 in Hannover on April 18, 2023, which is dedicated to science communication. Participation is open to all junior scientists who are members of the Zoonoses Platform (you can easily become a member here). Please note that the number of places at the Spring School are limited. The places will be allocated after the end of the registration period and the participants will receive a corresponding notification. The participation is creditable for the One Health Certificate.

Date: April 18, 2023

Venue: Gastfreundschaft, Osterstraße 42, 30159 Hannover

Participants: PhD Students and PostDocs, who are members of the German Research Platform for Zoonoses

Registration Deadline: February 15, 2023

Participation fee: free

Preliminary program (Please note that the times given in the program may still change!):




Welcome, Introduction

10:10 – 11:15

Bloc 1 - science communication


Sending the right message – perception and impact of science communication - Dr. Sabine Reich (LMU München)


Digitalization of science communication and scholarly communication - Dr. Clemens Blümel (Deutsches Zentrum für Hochschul- und Wissenschaftsforschung)

11:15 – 11:35

Coffee Break

11:35 -12:35

Bloc 2 – communicating as a scientist


Twitter for science communication – personal experiences - Dr. Alexander Schäfer (Friedrich-Loeffler-Institut) -


Real scientists DE -a stage for scientists - Dr. Jens Foell (MaiLab)

12:35 – 13:35


13:35 – 14:35



Group A+B: Advantages of using Twitter, Instagram, Podcasts for Science Communication, Best practice examples

Group C+D: Disadvantages of using Twitter, Instagram, Podcasts for Science Communication, worst practice examples

14:35 – 15:00

Presentation group work

15:00 – 15:30

Brainstorming: what benefits can I/my research/my employer/society have from good science communication?

15:30 – 16:00

Coffee Break

16:00 – 17:00

Bloc 3 – Communicating sensitive topics


Impulse lecture: Experiences from the press office of a research institute - Josef Zens (Communication & Media, Helmholtz Centre Potsdam)


Discussion round: how to talk about sensitive/ controversial topics or uncertainties etc. in public




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